Moving your business
from average to exceptional
Founder and Owner of Body by SOL
Yoga Clothing - Colorado USA
The first step to a successful business is a decent business plan. It puts your business idea into perspective, gives you a clear map where you are going, how and at what rate growth is achieved, who you compete with, an overview of your products and services, defining roles, financial statements and finally a well-considered exit strategy.
From our business planning experience, we see plenty of well-intended but misguided marketing concepts. Entrepreneurs are well tuned-in to their business models but often misconstrue what a marketing plan is and why it’s needed. The Marketing Plan is a written document summarizing what has been learned about a specific marketplace.
Exit Strategy might sound negative but frankly, it is not negative at all. A comprehensive Exit Strategy should resonate with the growth of your business and outline how to step away from it in a beneficial way.If seeking outside investment an Exit Strategy has to be presented